Kyle McKearney & Jason McCoy Launch 'Hunger Strike' Campaign To Benefit Food Banks Canada
Canadian country music stars cover Temple Of The Dog's 1991 classic for fundraising drive running Jan. 27 to Feb. 20
A report published this past October revealed that food banks across Canada experienced an average 20 per cent increase in new users from March 2020 to March 2021. It was clear proof of the toll the pandemic has been taking on household incomes, and the increasing pressure millions of Canadians are feeling just to put food on the table.
It’s an issue that’s deeply affected Canadian country music legend Jason McCoy and rising star Kyle McKearney, and together they’ve responded by recording a new version of the 1991 Temple Of The Dog classic “Hunger Strike” to benefit Food Banks Canada, the national non-profit organization that represents over 600 food banks from coast to coast to coast.
The song and its video aim to encourage people to donate to Food Banks Canada starting today (Jan. 27) and up to Feb. 20. The total amount of donations will be announced Feb. 21 (Family Day). We are hoping that as a trusted media outlet you will support this cause by sharing either the song or the video.
Kyle McKearney says, "The idea of re-working 'Hunger Strike' with Jason McCoy came as I was drifting through memories of my youth, listening and singing along with Chris Cornell. I knew that Jason would be the perfect country-style Eddie Vedder to my Americana-style Cornell. Jason and I are both family oriented artists and the opportunity to help families in need is one that we’re both very passionate and excited about.”
Since emerging on the scene in 1989, Jason McCoy has become one of Canada’s most beloved country music artists, earning five Juno Award nominations for Male Country Vocalist of the Year, and a Gold album for 1997’s Playin’ For Keeps. Many more know Jason for his work with Juno and CCMA winners The Road Hammers, recognized as the highest selling Canadian country band in history. www.jasonmccoy.com
In 2021, Calgary-based singer/songwriter Kyle McKearney introduced himself through his debut album Down-Home, co-produced by Russell Broom (Jann Arden). It was the culmination of a long and varied musical journey for Kyle, that included early success in pop and rock bands, and a starring role in the touring company of the Queen musical We Will Rock You. Now having found his true voice, Kyle has quickly established his reputation within the international Americana scene. imkylemckearney.com
Here is the Food Banks Canada donation page, which we also ask you to share: https://foodbankscanada.akarai ...